Why AI is becoming essential for your business: Alessia Minkus’s urgent message for entrepreneurs

As the 2024 AI Summit approaches, excitement is building for what promises to be a transformative event for business owners and managers. Among the highly anticipated speakers are Alessia Minkus and her husband, Kane Minkus. They will take the stage on September 27th in Kelowna, British Columbia, to share their expertise on leveraging AI in business.

Alessia, who hails from Italy brings a wealth of experience. Growing up in an entrepreneurial family, she learned firsthand the challenges of running a business. At just 19, she took over her family's 10-million-euro company after her father's health crisis forced him to step back. Despite her youth and inexperience, Alessia's determination and willingness to seek help allowed her to triple the company's revenue within a few years.

Reflecting on her journey, Alessia shared, "I was so young and knew I needed help. I started to look for who could guide me, and that’s how I engaged my first coach. With the right strategies and partnerships, we were able to take the company from 10 million euros to 30 million euros in just a few years. This success ignited Alessia's passion for entrepreneurship, leading her to start multiple companies across Europe. Her path eventually led her to meet Kane, and together, they began teaching on stage, sharing their insights with entrepreneurs worldwide.

One of the key themes Alessia and Kane will explore at the upcoming conference is the integration of AI into business operations. Alessia is particularly passionate about how AI can help business owners achieve their goals without the overwhelming burden of traditional business models. "AI is a big key to being more productive, doing more with less, and ultimately not having to choose between success and quality of life," Alessia explained. She emphasized that AI allows business owners to focus on what they enjoy and excel at while delegating time-consuming tasks to technology.

Kelowna, known for its thriving entrepreneurial ecosystem, is the perfect backdrop for this discussion. The city is home to over 12,000 small and medium-sized businesses, many of which are eager to explore new ways to scale and innovate. Alessia's insights are expected to resonate deeply with this audience, particularly as she addresses the challenges of balancing business growth with personal well-being.

Alessia's experience as a second-generation business owner gives her a unique perspective on the importance of systems, automation, and, more recently, AI in sustaining and growing a business. She understands the pressure that business owners face, not just to succeed financially but to do so without sacrificing their health, relationships, or personal fulfillment. "My dad sacrificed a lot, including his health and social life, to keep the business running," Alessia recalled. "But today, we don’t have to make that choice. With AI, we can have it all—success, impact, and a balanced life."

At the conference, Alessia and Kane will introduce the concept of the AI-assisted entrepreneur. This idea is not about replacing human effort with machines but rather about empowering entrepreneurs to achieve more with the tools available. "AI won’t replace you, but it will assist you to have more impact," Alessia noted. "We’ve trained businesses at every stage, from those just starting out to those running eight-figure operations. The possibilities are vast."

Business owners attending the conference can expect to gain practical insights into how AI can be applied across various industries and business sizes. Whether it's automating mundane tasks, enhancing team collaboration, or creating new revenue streams, the tools and strategies Alessia and Kane will share are designed to help entrepreneurs unlock their full potential.

"Sometimes, people think they know AI because they’ve used tools like ChatGPT, but that’s just the tip of the iceberg," Alessia said. "We’re going to pull back the curtains and show everything else that’s available." As the business landscape continues to rapidly evolve, those who attend the 2024 Level Up AI Conference will leave with a deeper understanding of how to leverage AI to stay competitive and lead in their industries. Alessia and Kane Minkus are ready to equip business owners with the knowledge and tools they need to thrive in the AI-driven future.

The conference promises to be a pivotal moment for the business community in Kelowna and beyond. Alessia notes, "This is a huge opportunity for growth, impact, and freedom. We’re excited to share these tools and help business owners lead with AI."

Business owners and managers eager to stay ahead of the curve should not miss the chance to learn from Alessia and Kane Minkus at this groundbreaking event. The future of business is here, and it’s powered by AI.

Want to level up your understanding of AI and how it can apply to small and medium business? Csek Creative and NowMedia Group present the Level Up AI Summit September 27, 2024 in Kelowna. Interested in joining us? Buy tickets to the Level Up 2024 AI Summit. Want to level up your involvement? Become a sponsor.